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VG Hack Day 2015

Design

hackday_4312

On a cold Thursday in December, we held our annual Hack Day on the top floor of the VG building in Oslo. 30+ eager developers, designers and product people huddled together in front of the fireplace, to experiment, create and have fun with VG’s products and technology.

Surrounded by soda cans and bags of snacks, and entangled in wires of all kinds, we sat for 18 hours, churning out lines of magical code and golden pixels. Continue reading to see some of the things we did.
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Logo redesign and the thoughts behind

Design

Vektklubb is the largest weight loss service in Norway, owned by VG. The goal is to help people loose weight by eating healthy food and exercise. No diets, no starving. We believe that changing habits over time is key to achieve a better and healthier lifestyle. The service has been around for ten years, and is still going strong! However, last year it was time for a makeover.

Vektklubb-logo-before-after

 

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Is my pink your blue?

Design

pinkblue

When I grew up, far above the arctic circle, I was told that the sun is yellow, the sky is blue and the grass is green. However, most of the year the sun was gone, the sky was black, and the ground was covered with snow. Associations to colours were not always consistent. Light, and the environment around us, determines how we perceive colours. I do not know if everyone with normal vision see the same colours. My pink could be your blue, and so on. What I do know, is that some people are colour blind, some have low vision and some are blind. As a designer, I have a huge responsibility to create the best solutions possible, accessible for all. Recently, I have been diving into a wide open ocean of knowledge, swallowed some salty water and floated up with increased insight.

 

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Less is more

Design

One of the things I remember the most from my first year at design school back in 2002 is the phrase “less is more”. The words originally came from architect Ludwig Mies van der Rohe in the early 20th century, and is the unofficial mission statement for the “minimalist” design trend. Twelve years later I can still hear the voice of my teacher explaining the importance of white space, contrast, typography and grids.  (more…)